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Let’s talk about Costco. Here’s a fun fact: the inexpensive Kirkland Signature vodka in the 1.75-liter bottle, which usually sells for around $25, isn’t just any regular vodka. At first glance, it may seem like a budget option, but take a closer look at the label—it says “Made in France.” Why is that important? Well, according to some industry insiders, this vodka is actually Gray Goose in disguise. That’s right—1.75 liters of premium French vodka for just $25, depending on your local Costco prices.

So, how can you spot this hidden gem? The key is in the details. If the bottle says “Made in France,” then you’ve likely got yourself a Gray Goose equivalent, just rebranded under Costco’s Kirkland label. In fact, if you compare the Kirkland vodka bottle to a Gray Goose one, you’ll notice it’s one of the most stunning bottles Costco offers in its Kirkland lineup—a large, elegant crystal-like design. It’s impressive, though admittedly not very useful for anything other than holding vodka.

However, it’s important to note that Kirkland sells two types of vodka: one is an American version that’s much cheaper and less notable, and the other is this imported French one. To ensure you’re getting the high-quality version, look for “Made in France” on the label. Not only will you be getting a fantastic product, but you’ll also have a beautiful bottle to display!

Editors Note: Grey Goose says Kirkland Signature vodka being a white labeled Grey Goose is a myth.

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